The Rainforest Alliance and UTZ are Non-Governmental Organisations that in January 2018 joined forces under the name Rainforest Alliance. The Rainforest Alliance works to create a better future for people and nature, to tackle environmental and social issues around the world, including climate change, deforestation, poverty, and unsustainable farming.
The first one was founded in New York in 1987, while the second one in 2002 in the Netherlands.
On 9th January 2018, they agreed to unite to more effectively address threats such as deforestation, climate change and social inequality. The new organization has decided to call itself Rainforest Alliance to demonstrate continuity with the strong public domain name.
The new standard aims to enable producers to better deal with climate change and its consequences, as well as to produce in a more sustainable way. In addition to the farmers, the climatic risks are assessed and new cultivation methods are introduced. In this context, the deforestation of rainforests and the destruction of natural ecosystems such as peat bogs and wetlands are not allowed.
The organization aims to ensure a subsistence income for coffee farmers, as well as guaranteeing a basic minimum wage for workers. In addition, the Rainforest Alliance educates farmers and makes them of human rights issues. Child labour is prevented by improving people’s income and conditions, for example by building schools.